6 Simple Ways to Increase Summer Footfall

Summer is here and it is the perfect time to focus on generating an increased footfall into your store, restaurant or bar to therefore generate an increase in profit. This can be executed in a multitude of different ways using print products and general capturing of the consumer’s attention. 

Print Products

Tent Cards / Showcards

 

Tent and Showcards are perfect for promotional use within the retail and food industry sector as they can be used especially in bars and restaurants on tables and bars to display drinks specials and bar snacks. Our Showcards can be printed on 2mm display card and are available at A5, A4 and A3 sizing. Our Tent Cards can be printed on 270gsm no tear material, or a 350gsm silk stock and laminated at DL, A5 and A4 sizing. 

Window Sticker & Vinyl Printing 

 

Window Sticker and Vinyl Displays are great for catching the eye of your targeted consumer as they walk by your store. It is the first thing they see, their first point of call and therefore your strongest strategy to reel them in. We use large format digital presses to achieve an outstanding quality finish for curved or flat surface purpose. We can produce your Window Stickers and Vinyls in A5, A4, A3, A2, A1 and A0 size capacities or any other bespoke measurement requirements that you may have. 

Display Cards

 

Display Cards can be hung up above, placed on the countertop or used to designate a certain are of sale, perfect for the retail fashion industry during the Summer sales. You can choose from any size between A3, A2, A1 and A0 and bespoke requirements chosen by yourself. They tend to be an ideal solution for a short term promotion such as previously explained in the fashion industry. 

Attention-Grabbing Solutions To Generate Footfall 

 

 Custom Wallpaper Printing 

 

Personally, we believe that a personalised Wallpaper Printed Wall is perfect for catching a consumer's eye and really tying all those loose ends up together and to showcase an overall streamlined branding. We can print your Custom Wallpaper in razor sharp high resolution using UV stable, non-fade HP inks and they are super easy to assemble by being applied and removed with water. 

Ensure Positive Workforce

 

An in-house method that you can practise to boost your sales this Summer is to enforce a positive workforce and ensure that they are engaging with your customers as they should be. Building relationships with your target consumer is incredibly important in order to give the customer a positive shopping experience and gain their trust and comfort within the staff and the brand itself, and ultimately you will see an increase on the follow-through to a physical sale. 

Switch Roles

 

You will often find that you notice more about your store or business when you are not caught up in the running of the behind the scenes inside. Try taking a step back, stand outside the front entrance of your premises and work out what simply stands out for you and what lacks in attention grabbing. Work out if your window display could be stronger to engage attention, whether you could have a bigger branding, and so on. Sometimes taking a step back can be hugely beneficial in terms of looking at the bigger picture and noticing aspects from a consumer point of view. 

Contact Us

 

If you are looking for print products to grow your footfall and increase your profits this Summer, please don’t hesitate to get in touch and give us a call on 0191 232 5454 or email us over at print@photoline.co.uk. We can offer Small Print runs if needed and in some cases we can also provide Same Day Printing to get your products to you as quickly as you need!