Poster Printing- The Best Places to Put Your Posters

Best Places To Put Your Posters

Printed posters can be one of the most eye-catching and effective ways to get your brand, product, service or message seen by many people. When it comes to posters, you could spend time and money creating something you’re proud of, that delivers your message perfectly, but if it isn’t seen by people the value is lost. Once you have your beautiful posters, the key at this point is in where you put them.

Businesses want their marketing materials, especially posters somewhere they will gain maximum reach to a new audience, to expose the desired message in areas where footfall is high. This will help you reach and appeal to new audiences visually, deliver your intended message in an eye catching way that they will remember, and ultimately save you money on additional marketing efforts.

Here we are going to focus on the significance of where you choose to display your posters, and the impact it can have on how effective they are.

The Significance Of Poster Location

#1 Share with shoppers

Shopping centres and high streets are key high-traffic areas and great places to grab the attention of high volumes of people quickly. No other form of print advertising is as fast as posters to achieve attention on a shopping street. Shopping streets are full of a diverse range of people and can therefore ensure the broadest range of interaction possible.

Similarly to shopping streets, transport stations are another public space that have extreme pedestrian traffic flow. If you are able to get permission, tube stations, escalators and so forth are ideal for poster marketing - however, be aware these spaces may come at a cost!

#2 Waiting areas

Waiting areas are another great place to take advantage of! If you've ever been in a waiting room at the GP surgery, hospital, dentist, opticians, you will know that your eyes will wander around the room, reading everything you can to try and entertain yourself while you wait for your appointment! So, the waiting room makes an ideal place for poster print advertising. Of course, ask permission before putting up your posters, but it's likely that if you make a good one staff will have no problem with you displaying it.

#3 Office art

Displaying posters in your own building is the easiest way to promote your poster and it doesn't cost you anything. Your employees, partners, clients, interviewees and visitors will see it every time they come to your office. Depending on your target audience (and the size of your company), this might be a gold mine. Of course, the message and call to action should be adapted to the environment, but the low risk and costs involved make it an interesting strategy for almost any company.

#4 Noticeboards

Advertising your posters locally in public notice boards can be another great placement for your poster! Whether it's an outdoor board in your local village or town, or a community board in the library or supermarket, bulletin boards are a great way of spreading knowledge about local news and advertising events in the area. This is because you're targeting the people who live locally who'll see this board when they're out and about and can access your business easily.

#4 Other businesses

Securing a collaboration with a national retailer that allows you to distribute your posters in their stores may be slightly ambitious, therefore, forming a relationship with more local businesses may be just as effective in your area. Local store fronts can be a great place to advertise your posters, for instance shops, restaurants, hotels, hairdressers, gyms and much more. If your posters are to be featured inside a store, make sure that it aligns with your buyer persona and target audience. If they are merely to be hung outside a shop, remember that you should focus more on the people who pass it frequently rather than on the actual store clientele itself.

Choose Photoline for all your bulk poster printing and custom post printing needs…

We provide outstanding quality, same day and super fast full colour poster printing services in a range of different sizes from A4, A3, A2, A1 to A0 standard poster sizes, as well as bespoke and larger format sizes too. As well as a variety of poster papers we also offer finishing options suitable for different end uses, including a laminating and encapsulating service and a poster mounting service, ideal for presentation or display purposes. 

To see our full range of posters click here If you are interested in implementing a poster marketing strategy for your business, and if you are looking for a poster printing service then look no further than Photoline. 

We aim to provide our customers with the best possible quality print so if you are interested simply visit our website or call one of our friendly team in Newcastle now on 0191 232 5454 to discuss your requirements. Not what you're looking for? Check out our additional printing services page for details on our other services.

Additional printing services

Can't see what you're looking for on our website? Check out our additional printing services page or contact our friendly team in Newcastle now by calling 0191 232 5454 to discuss your unique requirements.

We print a wide range of promotional items that are not included on our website including business cards, menus, vouchers, stickers, tickets, wristbands, calendars, wedding stationery, orders of service for funerals, custom postcards and many other bespoke materials.